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CASE HISTORY: Kumho Tires

Brand Development - X Games Sponsorship

KUMHO Tires Brand Advertising

The Gap: KUMHO needed a marketing vehicle that would strengthen its connection to the tuner crowd.

The Connection: ST&P facilitated an X Games sponsorship and gained high-profile brand exposure to the young, growing tuner market.

Additional case studies for this client:

KUMHO Tires Brand Advertising
Introducing KUMHO Tires to the American tire market.
See our Solution.
KUMHO Tires Brand Development
Carving a niche for KUMHO's brand.
See our Solution.
KUMHO Tires Brand Advertising X Games Sponsorship
Helping KUMHO connect with a niche audience.
See our Solution.
KUMHO Tires Media Services
Placing national media.
See our Solution.
KUMHO Tires Dealer Support Tools
Expanding the channel of distribution.
See our Solution.
KUMHO Tires Turn-Key Promotions
Making it easier for dealers to sell KUMHO.
See our Solution.
ST&P is a is a full service marketing communications agency where national, regional and local clients find promotional, advertising and direct marketing answers, We make the connections that make things happen.

To connect with us:

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Phone: 330.668.1932 Fax: 330.668.2078
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