CASE HISTORY: LabCare Plus

Brand Development - Strategic Re-branding

The Gap: LabCare Plus wanted to refresh its identity without losing brand equity with its current customer base.

The Connection: ST&P evaluated the true value of the LabCare brand and then enhanced it with a new color scheme, tag line and supporting advertising.

Additional case studies for this client:

Re-branding LabCare; capitalizing on existing equity.

See our Solution.

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