CASE HISTORY: Barberton Citizens Hospital

Brand Development Campaign - "We've Got the Beat"

The Gap: With a new cardiovascular service center, BCH wanted to position itself as a more convenient - but equally advanced - heart care alternative to larger hospitals.

The Connection: ST&P crafted a comprehensive brand development campaign that raised awareness and established the new cardiovascular center as a trustworthy, state-of-the-art facility.

Additional case studies for this client:

Helping BCH keep up with the competition.

See our Solution.

Combating negative public perception.

See our Solution.

Branding a new service department.

See our Solution.

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