Close Window

CASE HISTORY: Kumho Tires

Dealer Support Tools

KUMHO Tires Dealer Support Tools

The Gap: To sell more tires, KUHMO needed to expand its channels of distribution.

The Connection: One of the ways ST&P helped KUMHO do this was by creating an arsenal of dealer support tools - sweepstakes, premiums, rebates and incentive programs - that drove consumer interest and generated excitement at the point of sale.

Additional case studies for this client:

KUMHO Tires Brand Advertising
Introducing KUMHO Tires to the American tire market.
See our Solution.
KUMHO Tires Brand Development
Carving a niche for KUMHO's brand.
See our Solution.
KUMHO Tires Brand Advertising X Games Sponsorship
Helping KUMHO connect with a niche audience.
See our Solution.
KUMHO Tires Media Services
Placing national media.
See our Solution.
KUMHO Tires Dealer Support Tools
Expanding the channel of distribution.
See our Solution.
KUMHO Tires Turn-Key Promotions
Making it easier for dealers to sell KUMHO.
See our Solution.
ST&P is a is a full service marketing communications agency where national, regional and local clients find promotional, advertising and direct marketing answers, We make the connections that make things happen.

To connect with us:

320 Springside Drive, Suite 150, Fairlawn, OH 44333
Phone: 330.668.1932 Fax: 330.668.2078
© 2008 ST&P Marketing Communications Inc. Material contained within this web site is the property of ST&P Marketing Communications Inc. or it’s clients and may not be reproduced without their written consent.
Close Window