CASE HISTORY: Mack Trucks
Propietary Online Incentive Platform for Mack Bulldog Club
The Gap: Because the Mack Bulldog Club is a more complex sales force incentive program, ST&P needed to utilize a user-friendly tracking tool to help monitor participants’ progress.
The Connection: ST&P knew that ease of use would play a critical role in the overall success of the program. For this reason, the Mack Bulldog Club was designed from the ground up with complete Internet functionality in mind. Using our proprietary online incentive platform, everything from program training to important announcements to personalized sales tracking was made available at MackBulldogClub.com. Here, members can instantly view their accrued rewards as soon as they are posted to the site. Members also have access to detailed program rules and step-by-step instructions on how to get the most out of the club.
The Bulldog Club Web site gives Bulldogs everywhere an interactive, online home. Members are free to complete training modules, check progress and keep up with the latest club-related developments, all at one location. Our proprietary platform is so versatile that we can update Bulldog Club content on the fly, making the Web site a great tool for fast communication with the entire sales team.
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